What will World Cup 2023 branding look like?

Branding of ICC World Cup 2023. – ICC

gave International Cricket Council (ICC) on Sunday unveiled the brand identity for this year’s much-anticipated World Cup to be played in India.

The recently unveiled branding not only celebrates cricket but also the 12th anniversary of India’s victory at their home ground in the ICC Cricket World Cup in 2011, the ICC said in an official statement.

Developed with the brand’Navarasa‘ – a term in Indian theater – that refers to the nine emotions of the audience during a play.

“Navarasa has been re-imagined in the context of cricket, using symbols and colors to reflect the different emotions that fans feel while witnessing the drama and excitement of a World Cup cricket match.

“The rich history of the Men’s Cricket World Cup will evoke many emotions for fans around the world. The Men’s Cricket World Cup represents the reaction,” said the ICC.

Indian captain Rohit Sharma is also excited to play the mega event on home soil.

“There are six months left for the ICC Mains. Cricket World Cup 2023 The excitement is really starting to build,” said Sharma.

“Playing the World Cup on home soil is every player’s dream, even more so as a captain and I can’t wait for it to begin. The Men’s Cricket World Cup is a very special event for everyone involved in cricket. “And we will do everything. In the next few months to prepare as best as possible to give us the best chance to lift the trophy,” he added.

Board of Control for Cricket in India (BCCI) Secretary Jay Shah is also confident of hosting an “unbelievable” event.

Shah said that the BCCI is looking forward to hosting the ICC Men’s Cricket World Cup 2023 and making it a memorable event for fans in India and around the world. “We can’t wait until October to see world-class cricket in the main event of the ODI game and host an incredible spectacle for India.”

It should be noted that seven teams have already qualified for the ten-team event. The eighth position finisher of the Cricket World Cup Super League will be the eighth team. Meanwhile, the final two spots will be decided by the Cricket World Cup qualifiers in June and July.

England are the defending champions after winning the 2019 edition on home soil.

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